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Cultural, emotional, and curiosity-driven—draws in readers who appreciate storytelling in advertising.
Direct and actionable. Makes the Weekly Challenge the main hook with clear payoff.
Playful, timely, and taps into both nostalgia and marketing insight.
Start More Conversations: The DM Strategy That Builds Real Followers
Emotional, specific, and curiosity-driven. Appeals to readers who want more than just product-driven campaigns.
Highlights the Shot on iPhone campaign’s scale and emotional pull. Familiar brand, unexpected lesson.
Punchy and trend-driven. Great for readers who want to stay current without fluff.
Straightforward, emotional, and curiosity-driven. Taps into the emotional angle of Spotify Wrapped.
How to take advantage of this opportunity in the new social media age
